In Irvine, CA, you’re not likely to find many businesses anymore that don’t have their own website. There’s probably one for your local corner bodega. But if you’re going to have a site then you need to know at least a little about SEO; otherwise no one is going to be able to discover you. When we talk about discovery, of course, and site popularity, we are talking about web crawlers as well as organic traffic coming from human visitors. After all, if Google isn’t able to index your pages, then they can’t be ranked, which means that fewer people will find out about your company and brand, and what you have to offer. But what if more and more of your pages aren’t being indexed?

How Can You See Which Of Your Pages Are Being Indexed?

First, what you ought to do, Irvine, CA, is ascertain for certain which of your pages are being indexed and which ones are not. How do you do it? There are multiple ways. You can go to Google Search Console and look at your XML Sitemap Submissions. You could also check your overall indexation status. You could even use the site: operator tool. Any of those will reveal which of your pages are being indexed and which ones aren’t.

Why Are Your Pages Not Being Indexed?

There are multiple different reasons why your pages might not be getting indexed, Irvine, CA businesses. Google might be penalizing you. It might think your pages aren’t relevant, or it might not be able to crawl them. Some SEO magic is going to be necessary to fix such problems.

Are Your Pages Loading Correctly?

This is a top reason that your pages might not be getting indexed. You need the proper 200 HTTP Header Status. To make sure that you have it, use a crawling tool like DeepCrawl, Botify, or Screaming Frog. If your header status is something other than 200, like 4xx or 5xx, then that’s why that page can’t be crawled.

Has There Been A Change To Your URL?

If your old URL does not redirect to your new one, then many of your pages can’t be re-indexed. Watch out for this. The best action to take is to visit the old site, take note of all the old URLs, and map out each necessary 301-redirect.

Is There Duplicate Content?

Google doesn’t like duplicate content on your site, so make sure that you’re using 301-redirects, canonical tags, and noindex meta tags wherever necessary. If fewer of your pages are being indexed because the duplicate content has been eliminated, that isn’t anything about which you need to worry.

These are the most likely causes for your pages not being indexed, Irvine, CA. If you have tried these fixes and are still having trouble, consider bringing in an SEO company to have a look at the problem.