Are you interested in learning how to use social media for SEO Orange County businesses? You’ve come to the right place. In this article, we’ll discuss some ways to do exactly that. Employ these strategies, and your company will surely get the online attention that it deserves.
Search rankings are affected by link-building, but it’s not as simple as that. You should try to make sure that the links to your site that are out there on the internet are high-quality links, otherwise, Google will discount them. Luckily, links on social media sites are considered high-quality links. Therefore, make sure that you have a functioning link to your website on each and every one of your social media platforms. This might sound obvious, but you might be surprised how many businesses neglect this crucial step, which goes a long way toward optimization.
It’s also important to grow your following. Social media sites with greater followings factor in highly when Google uses its algorithms, and you want to be able to take full advantage of that. The best way to do that is to consistently post fresh, quality content. Set a schedule, and post a minimum of once a day, though twice is better. Use pictures and video links, because visual content gets more attention. Encourage your followers to interact with you, as well.
Finally, create a local listing with Google Plus, and make sure to include the physical addresses of any of your business locations on your Facebook and Twitter profiles. This is a great way to boost your Google ranking, because that way, locals can rate your business. Businesses with the highest amount of ratings rank highly with search engines. This way, customers can also find you and check in when they visit, which gives a super boost to your SEO.
Remember that SEO is all about the greatest amount of visibility possible. The more social media accounts you have that are optimized, the more followers you have for those accounts, and the more active you are across all your channels, the better your chances of boosting sales, and making your brand more recognizable. Be persistent. The success of your business depends on it.