If you’re running an Orange County-based business and you want to optimize your website, then you might be using some familiar SEO techniques already. Some of them are probably costing you money, too, like hiring an Orange County SEO company to handle your website maintenance, new article writing, etc. But there are things to do that promote your website which might not have crossed your mind, and they’re free.
Guest Blogging
Writing a blog and getting it featured on another website within your niche helps you in multiple ways, Orange County. It grows your backlink profile. It expands your reach within your niche. It also lands you some connections within your industry that can be all-important. To have value as a guest blogger, though, you need to be a known commodity in your industry already. So, try to get your name out there so that a guest post by you will have value.
You can’t advertise on Reddit without getting banned, Orange County, at least not directly. But if you go the subReddit where fans of your brand or those who are into your products hang out, you can answer questions that they have and integrate yourself into the community. You need to pay attention to what this particular group of people wants to talk about, and then try to make some friends and establish yourself as an authority. You needn’t identify yourself as a brand ambassador. In time, you can start to mention your brand, but do so delicately. You don’t want to do so in a way that screams self-promotion. Reddit can be helpful for your Orange County SEO strategies if you treat it the right way.
Blogger Outreach
This is similar to when you reach out to a brand ambassador, and it’s the opposite of guest blogging. When you do blogger outreach, you’re trying to locate those who blog about your niche and have a significant following. Then you need to reach out to them and ask if they would be willing to blog about your brand or one of your products. You will probably have to provide an incentive like a free sample of that product or some other consideration. It might well be worth it for SEO though, Orange County. If the blogger links to your website and gets you some traffic, they might be people who did not previously know about your brand.
There are many ways that you can get noticed aside from on-site SEO, and it pays to be creative. These are just a few directions you can go. Talk to your Orange County SEO company and see if you can come up with some more alternatives that you haven’t tried yet.