Everyone wants more traffic from Google, Orange County, and the best way to get that is still keyword research. If you hire an SEO company, they are likely to use tools like the Google Keyword Planner. But some website designers are down on this particular method since Google no longer allows this tool to show you the exact monthly search volume for words. It now only shows you a vague range. So the question becomes, is Google Keyword Planner still a viable resource for keyword mining?

There’s Still Value To Be Had From This Option

The short answer is that yes, Google Keyword Planner can still be of assistance to you, Orange County. The best reason to keep on using it is that it still provides keyword ideas for your niche that you aren’t likely to find anywhere else. To use the planner, Google wants you to purchase an AdWords account, but you don’t necessarily need to do so. Once you start using it, you’ll see that there are two options, “Find Keywords,” and “Get Search Volume and Forecasts.” For essential SEO purposes, you’ll be best off starting with the first of these.

Think of several different words connected to your industry, and try to get creative with it. The more different options you can think up, the more searches you can run, and the more ideas you’ll get. Google is likely to come up with hundreds of different suggestions for you, which is why it’s helpful at this juncture to have hired an SEO company. They can parse through them and save you the time it will take to do it yourself.

For each of the suggestions that Google gives you, you’ll also see competition, average monthly searches, and the high and low range for top of the page bids. Keep in mind that phrases also work, not just single words. That will allow you to get even more possibilities this way.

As you can see, even though you can no longer get exact monthly search volume with Google Keyword Planner, it still has a lot to offer. It might still be one of the best keyword finding tools out there. For SEO, the use of this tool should always be a possibility for you or whoever is running your site. Whether that’s an in-house team or an SEO company, they should be aware of this resource and what it can do, Orange County.